frank. — To Be Frank, An Excellent Phone

The frank. phone is a new alternative looking to take on the big phone markets of Google, Samsung and Apple.


Jake Melkun | Ottawa, Ontario, Canada

frank. is just another phone. Another phone, who wants to take the cellphone market by storm.

By pushing competitive prices and medium-range specs, Moe Omer and his frank. phone team wants to turn his idea of lower-priced phones with above-average specs. The frank. phone is a smartphone that has a 5.5” Full HD (1920 x 1080 IPS Display), 64 GB of storage, 4 GB of RAM, 3,000 mAH battery, 16 MP rear-facing camera, fingerprint sensor, Android 6.0 (soon to be updated to 7.0) and USB-C Fast Charging. Want to guess the price for this phone? $180.

Now listen to the market leaders in smartphones. The Samsung Galaxy S8 has a 5.8” display, 64 GB of storage, a 12 MP rear camera, 3,000 mAH battery, Android 7.0 Nougat and a hard-to-reach fingerprint sensor. This phone (for the starting model) is $724.99.  

Want to check out Apple’s “latest and greatest” iPhone 7 now? A 4.7” display, 32 GB of storage, 2 GB of RAM, a 1,970 mAH battery, 12 MP rear camera, fingerprint sensor, its own uncustomizable iOS 10, and no fast charging option or compatibility. Oh yeah, the iPhone 7 also does not have a headphone jack, either. The starting price for this phone that loses in every category to the frank. phone? The starting model will set you back a pretty penny at the price of $649.

Now, surely anyone who wants to sell you a phone with comparable specs to the two biggest and hottest phones on the market today must be a scammer, right? Wrong. The people at Frank have already mass produced the phone, and they have had the phone assessed by product assurance engineers (so it won’t blow up into flames, unlike some competition). But how can it cost so little money? What they call it is “Not Being Money-Hungry A**holes.” But what offering a phone that has comparable specs to the two biggest cell phones on the market today is called competitive capitalism.

Young entrepreneurs like Moe and others who come up with brilliant ideas and make money is what lowers costs in the market.  Think you paid too much for your brand new smartphone? In a few years, when the smartphone market matures and options like the frank. phone are out on the market and thriving, that’s when prices start to lower. Big companies like Apple and Samsung will not be able to compete with lower cost options like this one. Why on earth would someone pay $1000 for a new phone that performs just as well as a $200 one? Most average people don’t care if their Google searches are one-millionth of a second faster, they care about having a quality phone that will last for a solid three years without a huge corporation slowing down their phone to get them to buy a new one that they don’t need. This phone, if it gets big, will force the big companies to lower their prices to stay in the market against affordable, yet quality options like the frank. phone.

frank.’s Indiegogo campaign starts on 5 September, 2017, which will help to cover some of the costs for the mass production. For only $180 (limited time) you can get a brand new frank. phone, compared to the $279 for a phone once the special is done.

To be frank., this phone is great.

Link for indiegogo:
Website link:
This article has been sponsored.

  1. I guess that you are not familiar with the phone market. Go and check ouot Aliexpress. This guy does not make phones. He bought them from China and resells at higher prices. There are hundreds of phones out there that are better and cheaper.


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